I DON’T DO FACEBOOK!

It’s not that I’m a contrarian; I’m too busy. Despite 500 million users and climbing, it’s also too early in the game to know if Facebook, Twitter and other social nets have legs. Legs? Having legs means the business model is so strong, viable and doable that it’s built on a firm foundation—e.g., eBay.

Learn the importance of a business model with legs. Get your copy of How to Develop a SMARTPLAN for Your Business from your favorite bookseller. It’s the first-ever interactive printed book. Using your smartphone to scan 2D codes, it instantly links you to videos, webinars, podcasts or whitepapers where you learn more.

THE 3-SUCCESS SECRETS GOOGLE USED

SOCIAL NETS: Sites are only a phenomenon as long as users use them! And users only use sites if they think they benefit in some way. Depending on popularity alone isn’t a long-term sustainable business model, Twitter and Facebook included.


Google, on the other hand, has been a sustainable business phenomenon because it kept its core business model.


What’s that?
• Users have always needed to find something = search
• Users want what they want = simple
• Users want what they want when they want it = fast


Learn how you, too, can become a business force. How to Develop a SMARTPLAN for Your Business is the first-ever interactive printed book that instantly links you to videos, webinars, podcasts or whitepapers.